Content Governance

Quality monitoring that keeps your global experience consistent everywhere. Reduce risk by relying on Rubric.
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AI speeds up translation. But who's safeguarding your brand?

When you scale globally, ensuring content quality across multiple languages and markets is complex and time-consuming. Using machine translation in a fast paced environment can yield faster results, but you also risk diluting your brand due to lack of control over your quality. Common issues to consider include:
  • Inconsistent brand experience — customers get different experiences across regions, undermining trust.
  • Off-brand content — tone, style, and voice may not align with brand guidelines.
  • Quality at scale — without the right oversight, content becomes fast but inaccurate, inconsistent, and costly to fix.
  • Translation mistakes — critical "Do Not Translate" terms often get missed.
  • Inconsistent terminology — brand messaging gets diluted when approved terms aren't used.
  • Market errors — incorrect numbers, formats, or cultural missteps damage credibility.
  • Broken links or poor structure — errors in URLs or formatting frustrate customers.
  • Manual QA Bottlenecks — line-by-line checks are resource-heavy and delay launches.
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Reduce rework, avoid errors and protect your brand across every market

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We proactively monitor and manage the quality of all your translated content - across UI strings, support materials, and customer-facing assets — so you don't have to.
  • Automation & AI-powered checks detect risks early, reducing manual effort.
  • Glossary and brand compliance ensure your voice stays consistent worldwide.
  • Market-ready accuracy guarantees numbers, formats, and cultural specifics are correct.
  • Structural validation keeps URLs, formats, and layout error-free without exhaustive QA.
  • Central Content Governance means we oversee all your content ensuring consistency of brand experience from UI to support materials.

What this means for you

Ready-to-use content, first time — No need for costly rework or delays.
Consistent, high-quality experiences — Your brand feels the same in every market.
Reduced customer support burden — Better content means fewer misunderstandings and support tickets.
Faster global rollouts — Automation accelerates QA processes.
Confidence in global content — You know your assets meet the same high standard everywhere
We'll keep your quality under control in every language, allowing you to scale with confidence.
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